I am really grateful that you are taking time to visit my about page, I am glad I made you curious about digital health and you landed here to know more about me and my background.

I’ve also made this video to present myself: subscribe to my channel and watch my youtube video>

For those of you who prefer reading than watching videos (I always prefer reading text rather than watching videos): My name is  Sofiane a digital health consultant… I am a physician by background graduated from Sousse Medical School (Tunisia) and I help people like you find their way through the digital world be it through marketing, process automation or health informatics.

My Education:

My Experience:

  • DIGITAL DIRECTOR | Digital Doctor Dubai | MARCH 2019 – NOW
    Digital strategy assessment and refinement, planning 360 Digital Marketing campaign on all channels

  • PRODUCT CLINICAL ADVISOR | InterSystems | MARCH 2016 – 2019
    Product scope definition for the Middle East region, Upstream Marketing, Development Team Management, Product Issues Escalation, Process Stream Lining, Quality Control

  • TRAKCARE CLINICAL IMPLEMENTATION ADVISOR | InterSystems | JANUARY 2014 – 2016
    · HIS(Health Information System) configuration, HIS Implementation, Product related problem solving,
    Workflow Analysis, GAP Analysis, Change Lead, Clinical Adoption, Doctor training and Support, Product Solutions presentation, Sales demonstrations

  • PUBLIC HEALTH CONSULTANT | IRIS HEALTHCARE ADVISORS FRANCE | 2013
    · Clinical Workflow Enhancement, Market Analysis, PMSI (National statistical data reports) Analysis, KPI identification, Health Care facilities functional auditing, Problem scope definition, Solution Scenario drafting, Solution Implementation at all levels

  • MARKETING SPECIALIST | (HOSPITAL AND HEALTHCARE SOLUTIONS) – GEHC | OCTOBER 2012- JUNE 2013
    Consultative selling guides development, Hospital projects implementation in Africa and Central Europe, Marketing Solutions Development, Market Analysis, Liaising with Marketing Agencies and Strategy Consultant
    ·Product marketing, Claims processing, Product enhancement, Project management (a transversal team within the organization: Marketing, Product specialists, Sales, Developers)

  • EMERGENCY AND INTENSIVE CARE UNIT INTERN| CHR ETAMPES FRANCE|
    OCTOBER 2009- MAY 2010

  • GENERAL MEDICINE INTERN| SOUSSE UNIVERSITY HOSPITALS| OCTOBER 2007- OCTOBER 2009
    Infant Care Unit, Anesthesia and Surgical resuscitation unit, Internal Medicine, Medical Imaging, Gynecology, Hospital Hygiene, University Hospital of Sousse Ferhat Hached and Sahloul (Tunisia)

 

Digital health and health informatics consultancy

For the last 12 years, I was working in the healthcare industries driving the digital transformation of many hospitals, medical centres and medical universities to the edge, I help organizations in France, Europe, and the MENA region to optimize their workflow and processes and achieve the best possible outcome for their patients.

 

Digital marketing for healthcare

I am fascinated by the potential of social media and the internet in general and how they literally changed our lives for the best!
And for the last three years, I started opening up my digital experience and discovering new markets and industries, I run a few affiliate marketing websites about healthcare and beauty products and got involved in several e-commerce projects.

I believe that Digital Marketing should be handled with a lot of love and passion when it comes to healthcare and wellness as it really affects people’s lives in the literal meaning of the term! There is a big amount of confusing data on the internet and now more than ever we need care provider to be present in an effective way online to achieve their role as there is no escape, we are moving toward a virtual world very well connected to our reality (Wait for something interesting regarding this topic and follow my blog to stay informed!)

Dr. Sofiane Lahouar – Digital health consultant

I am friendly and easily approachable, I like going out and talking about innovation, science and the future so don’t hesitate to get in touch.

Please follow me on social media: